This piece done by Ren Takaya is a very good example of creative typography in a design. The geometric shapes are done in highly saturated colors in a never ending stairway pattern to lead your eyes throughout the text. The design reflexes the typography well, foil and emboss work meaning: pressing thin sheets to mold a shape. The use of flashing bright colors is much like the shining crinkled texture you'd find in foil. Though foil isn't colorful it still catches the eye. More and more I seem to find good usage of text pertaining to the subject. If they are not linked then they are not good.

Source: Typography 32: The Annual of the Type Director's Club, pg. 31